Time tracking solution for remote marketers: TMetric case study

A quick look at the site that offers remote jobs shows that remote marketing workers are in the third biggest group in demand after the developers and customer service.

LinkedIn offers a big number of remote marketing jobs filtering them by countries for a better search.

Digital marketing sector responds to remote hiring to the extent of going 100% virtual.

To ascend to a level of being fail-proof productive, a remote marketer needs lots of project management software. A reliable time tracker appears to be a top tool at all the stages including planning the strategy of implementing the project and monitoring the process.

Applying a time tracker addresses several issues in a row:

• It automates the admin tasks that otherwise you would spend time on.
• It creates the database on projects including the time metrics you can use for other marketing projects.
• It integrates with project management software, which helps you build smooth workflow and monitor the progress of your marketing team.
• It generates the invoice on the basis of billable hours and sends it directly to the customer so that the remote marketer gets paid in time.
• It facilitates marketer-client relationships by translating a project into the transparent timeline picture.

TMetric is ideal for precise work time calculations.

It helps remote employees improve productivity and save cost on office maintenance significantly. Moreover, TMetric is invaluable in terms of estimating software that would be most suitable to your needs.  
To prove it, we did research: below you will find the review made by marketers that incorporated TMetric into their remote work.

Anita, Marketing Manager, has been working remotely for 2 years

I often apply Notism for my work. This app is a helpful tool for marketers: using it, a remote worker turns creating the marketing project into a mission that can be easily accomplished from any place or any gadget. There are several types of projects I can create including videos pre-designed for various screens.  

Besides, I can send invites either to your team members or people outside your team to be an editor or a reviewer of your project. I can send a direct email to the person upon filling the invitation form in two clicks.

The group working over my project can also be added at this stage so that I do not have to lose time on updates.    

Sometimes we perform several projects: some tasks are your billable time, and some tasks belong to fixed fee projects. Not to feel drowned in calculations, we needed a reliable time tracker.

Now we use TMetric as a browser extension: without closing the dashboard I hit the TMetric icon and it will open the active timer window showing what is your current task is. It is very handy as all the info stores, and then you just review it to make a report.

I do not have to spend tons of time on administrative tasks or constantly get in touch with my team members to know what they are busy with at the moment because time tracker is a tool for making the individual workflow transparent and clear.  

Jadd, Market Research Assistant, has been working remotely for a year

My day is tightly scheduled. I work with customer surveys so I monitor and distribute report to provide customer feedback and satisfaction metrics for the company, which involves a lot of tasks

Not to lose any task and get paid in time, I put time tracking as the high priority in organizing my workday.

TMetric integrates with Doit.im. I open the task, and in the description, the first option I have is to start a timer.

Once I click on it, it will show me the info on the task and project. If I need to make a quick search or include my task into company database I use tags.  

Mike, Digital Marketer, has been working remotely for 3 years

I am leading our email marketing strategy (writing conversion-oriented emails, and making targeting recommendations).

Most of the communication goes by Gmail channel: TMetric integrates there easily. I do not have to keep track on a number of letters or any related information as time tracker will store the data.

Our HR Manager within the company communication channels request monthly summaries and reports, and I can create them easily from TMetric account.

Ellian, Content Marketing Manager, has been working remotely for 4 years

I believe content marketing nowadays mostly implies digital marketing, which means this job can be successfully done remotely.  Of course, there’s a lot to handle at the strategic stage of planning and executing. You need to develop a content calendar to be a success with creating, optimizing, and evaluating.

I use SEMrush to adjust a content marketing plan to rising trends, creating content and distribute it. SEMrush is a multi-functional tool that has wide options for research and analysis so I incorporate time tracking while using SEMrush to evaluate the research and analysis time. TMetric browser extension is a helpful tool when it comes to  ‘numerizing’ such activities and meeting deadlines on the projects.

Wrapping up

Remote marketing jobs are a hot trend that you can easily follow once you apply the software to assist you in tracking the progress of your work.